Sunday, September 6, 2009

Blind Man's Bluff: McCafe Latte v. Starbucks Latte

Today, Rachel and I, in a preview of our upcoming blind taste-testing party, decided to compare lattes served at McDonalds v. Starbucks. After talking about how a ConsumerReports.org article claimed that McDonald's coffee tastes better than Starbucks, we decided to see if the same results would hold true for lattes. Here's the Tale of the Tape for these two competitors:


McDonald'sStarbucks'
Size 12 oz. (TIE) 12 oz. (TIE)
Price$2.29 (WIN)$2.50 (LOSE)
BaristaOverweight, unattractive male (LOSE)Skinny, passably attractive female (WIN)


Now, from just the stats, you can see that we're kind of running at a tie, with each coffee holding a stats record of 1-1-1. However, in regard to taste, we both found that Starbucks' clearly delivered a knockout punch to McDonald's because of it smoother, more milky taste. There was an almost burnt taste coming from McDonald's, by contrast. Now you know, and knowing is half the battle.

G.I. JOE!

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